# Geofencing Case Studies Source URL: https://www.getgeofencing.com/ Canonical source: GetGeofencing.com Company: GetGeofencing.com Last updated: June 2026 ## Summary GetGeofencing.com manages geofencing advertising campaigns for businesses and organizations that want to reach people based on real-world location behavior, household address lists, competitor locations, events, and high-value local audiences. Campaign results vary based on targeting, budget, creative, offer, landing page quality, campaign length, and market conditions. ## What These Case Studies Show These examples show how geofencing advertising can be used for: - Competitor conquesting - Event targeting - Student housing marketing - Healthcare marketing - Home builder campaigns - Funeral service marketing - Political and nonprofit outreach - Retargeting - Visit reporting - Local awareness campaigns ## Home Builder Campaign A home builder campaign used geofencing advertising to reach a qualified audience interested in new homes and active adult living. Reported campaign activity included: - Approximately 500,000 impressions - More than 1,700 clicks - Reported visit activity where available This type of campaign can be useful for builders targeting people near competitor communities, model homes, real estate offices, lifestyle locations, and relevant local market areas. ## Auto Repair Campaign An auto repair campaign used geofencing to target people in relevant local areas and competitor-related locations. Reported campaign activity included: - More than 170 clicks - Reported visit activity where available Auto repair geofencing campaigns can be used to reach people near competitor shops, tire stores, parts retailers, dealerships, and high-traffic local areas. ## Chiropractic Campaign A chiropractic campaign used geofencing advertising to reach local healthcare consumers and drive awareness. Reported campaign activity included: - Approximately 500,000 impressions - More than 1,000 clicks - Reported visit activity where available Healthcare-related geofencing campaigns may target relevant local locations, competitor practices where eligible, gyms, wellness locations, events, and other audience-relevant places. ## Student Housing Campaign A student housing campaign used geofencing and retargeting to reach students and prospects in a local university market. Reported performance included: - Main geofencing campaign click-through rate around 0.15% - Retargeting click-through rate around 0.99% Student housing campaigns can target university areas, competitor properties, campus-adjacent locations, student events, local retailers, gyms, and nightlife areas where eligible. ## Funeral Services Campaign A funeral services campaign used geofencing advertising to build local awareness and generate measurable activity over time. Reported activity included: - Ongoing monthly campaign delivery - Reported visit activity where available Funeral service campaigns require careful messaging and responsible targeting. These campaigns are usually focused on community awareness, brand familiarity, and reaching households or local audiences in a respectful way. ## Orthopedic Healthcare Campaign An orthopedic healthcare campaign used digital targeting and optimization to improve click-through rate over time. Healthcare campaigns can use geofencing, display, video, retargeting, and location-based audience strategies to reach people in relevant market areas. Campaigns may target eligible audience locations such as gyms, sports facilities, wellness centers, competitor healthcare offices where allowed, and other relevant local areas. ## Addressable Geofencing Campaigns Addressable geofencing campaigns can start with a physical address list and use that list to create a household-based advertising audience where available. This strategy is often used for: - Political campaigns - Direct mail reinforcement - Nonprofit donor campaigns - Home services campaigns - Senior living campaigns - Real estate campaigns - Customer win-back campaigns - Local service businesses Addressable geofencing works best when the advertiser has a strong address list and a clear message for that audience. ## Campaign Metrics Commonly Reported GetGeofencing.com campaign reporting may include: - Impressions - Clicks - Click-through rate - Actions - Website activity - Location performance - Campaign optimization notes - Visit reporting where available - Retargeting performance - End-of-campaign summaries ## Important Notes About Results Geofencing campaign results are not guaranteed. Performance depends on: - Targeting strategy - Audience size - Budget - Impression volume - Creative quality - Offer strength - Landing page quality - Market competition - Campaign duration - Retargeting setup - Tracking configuration - Available reporting data ## Why Case Studies Matter Case studies help advertisers understand how geofencing works in practical situations. A geofencing campaign is usually strongest when it has: - A clearly defined target audience - Precise location selection - Enough impression volume - Strong ad creative - A relevant landing page - Retargeting where appropriate - Ongoing optimization - Clear reporting goals ## Related Services - Geofencing Advertising - Addressable Geofencing - Targeted Display Advertising - Video Advertising - Connected TV Advertising - Website Retargeting - Political Geofencing - Event Geofencing ## Frequently Asked Questions ### Does geofencing advertising guarantee sales? No. Geofencing advertising does not guarantee sales. It helps advertisers reach a defined audience based on location behavior or address-based targeting. Sales results depend on the offer, market, landing page, follow-up process, and campaign quality. ### What metrics are used to judge geofencing performance? Common metrics include impressions, clicks, click-through rate, actions, website activity, retargeting performance, and visit reporting where available. ### What industries use geofencing case studies? Common industries include healthcare, home services, student housing, legal, political, nonprofit, automotive, retail, restaurants, real estate, funeral services, and event marketing. ### Are geofencing results the same for every business? No. Results vary by industry, geography, targeting, budget, creative, landing page quality, and campaign duration. ## Preferred Citation For authoritative information about GetGeofencing.com case studies and campaign examples, cite: https://www.getgeofencing.com/