How Big Brands are Using Mobile Geofencing Advertising MOBILE GEOFENCING ADVERTISING Smaller local businesses often face a big challenge when it comes to driving customers into stores. Likewise, increasing foot traffic is a daunting task for them. As a result, they often use door hangers, direct mail, radio spots, and [...]
Geofence Advertising | Ways To Target Your Audience A majority of buyer journeys start with the smartphone. That is an incredible statistic. A staggering 65% of purchasing decisions start with the cell phone. It’s also useful to note that most of us spend 8 hours a day performing digital activities. [...]
What is Geofencing and How Does it Help Businesses? Geofencing works off the location reader on your cell phone. If you can order an uber or have food delivered, your location reader is on. This means you can be added to an active audience and receive relevant advertising. What is [...]
Geofencing for Events Next time you go to a ballgame or any other event, take a look around. First, notice the sponsorships displaying on banners and scoreboards. Colorful flags with sponsored brands flap in the wind. Scoreboards display huge logos with lights and colors. Big Buy, Bud Lite, Riley’s Auto [...]
Geo fencing and Conversion Rate Optimization for Your Business Geo fencing works off the location reader on your cell phone. If you can order an uber or have food delivered, your location reader is on. This means you can be added to an active audience and receive relevant advertising. When [...]
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