Call Us Today
(855) 975-1636
Call Us Today
(855) 975-1636
Your cost is based on impressions, audience density, and locations—not inflated packages.
Target your audience everywhere they are:
Mobile • Web • Streaming • Connected TV
CPM (Cost per 1,000 impressions) is the price you pay every time your ad is displayed 1,000 times. Costs vary based on targeting precision, location density, and ad format such as display, video, or CTV.
Pay per 1,000 views
Targeting precision impacts cost
Premium formats cost more
Stronger recall improves performance
Looking for clear geofencing pricing and performance insights? GetGeofencing delivers precise targeting and efficient campaign delivery designed to maximize reach, control costs, and improve results.
Impressions represent how often your ads are shown, while audience size determines how many unique devices can be reached. Larger audience pools allow campaigns to deliver impressions efficiently without repeatedly targeting the same users. Smaller audiences can still perform well but often require tighter budgeting and frequency controls to maintain visibility without overexposure.
Audience density reflects how many devices move through your target areas. Urban markets build larger audiences quickly, enabling efficient delivery and scale. In rural markets, fewer devices may require tighter geofences, longer campaign durations, or slightly higher budgets to achieve similar reach and frequency.
Targeting approach directly affects cost and performance. Competitor targeting builds high-intent audiences but may require more precise mapping. Event geofencing delivers high-density traffic within short timeframes. Neighborhood and ZIP targeting broaden reach, while addressable targeting provides highly controlled delivery to matched households.
Serve banner ads to people who entered your targeted locations, keeping your brand in front of them across apps and websites after they leave.
Run short, high-impact video ads that follow your geofenced audience across mobile apps and websites.
Deliver streaming-style video ads to people inside your target ZIP codes.
Put your commercials on streaming TV channels and apps with premium placements.
Choose the right ad format based on how you want to reach, influence, and convert your audience after they enter your target zones.
Stay visible everywhere your audience goes.
Serve banner ads to devices that entered your geofenced locations, then continue reaching them across mobile apps and websites after they leave. This format delivers consistent reach, controlled frequency, and efficient scale.
Best for: Cost-effective lead generation, steady retargeting, and always-on visibility.
Capture attention and increase message recall.
Deliver short video ads to your geofenced audience across mobile apps and websites. Video typically drives higher engagement, stronger recall, and better click intent than static banners.
Best for: Brand lift, performance campaigns, and offers backed by strong visuals.
ZIP-code targeted streaming-style video.
Deliver video ads to viewers within specific ZIP codes instead of only past location visitors. Keeps spend focused tightly on your service area while maintaining strong video reach.
Best for: Local awareness, market coverage, and prospecting with controlled budgets.
Premium video on the biggest screen.
Place your commercial inside streaming TV apps and channels with full-screen, non-skippable placements. High completion rates and strong brand impact.
Best for: Authority, trust-building, and broad market influence.
Flight length is how long your geofencing campaign runs, and it matters because geofencing is audience-based. You’re not just buying impressions—you’re building a pool of devices from people who physically enter your target locations, then advertising to them after they leave.
Short flights can work for events or limited-time promotions, but most campaigns perform best at 30 days or longer. Longer flights give you enough time to:
Simply put, longer flights allow the campaign to mature instead of forcing results too quickly.
Frequency caps control how often the same person sees your ad within a defined time window (daily, weekly, or monthly). Without caps, small audiences get overserved—meaning you pay to annoy the same people repeatedly.
With smart frequency caps, you:
The goal is simple: enough repetition to be remembered, not so much that you become the ad people want to mute.
Location-based advertising that targets people who visit specific places, then keeps your brand in front of them across apps and sites.
Industry: Restaurant
Goal: Reservations & Calls
Targeting
Competitor restaurants and nearby high-traffic retail corridors
Monthly Budget
$1,250 – $2,400
Industry: Medical / Local Clinic
Goal: Calls & Appointments
Targeting
Competitor clinics, urgent cares, pharmacies
Monthly Budget
$850 – $2,400
Industry: Student Housing
Goal: Tours & Applications
Targeting
Campuses, dorms, student apartment zones
Monthly Budget
$1,250 – $2,400+
Industry: Rehab / Treatment
Goal: Qualified Inquiries
Targeting
Relevant facilities + visitor retargeting
Monthly Budget
$1,250 – $2,400
Industry: Funeral Home
Goal: Awareness & Pre-Need
Targeting
Hospitals, senior living, competitors
Monthly Budget
$850 – $1,750
Industry: Political Campaign
Goal: Name Recognition
Targeting
Events, high-traffic zones + CTV retargeting
Monthly Budget
$2,400+
Most managed geofencing campaigns run $850 to $2,400 per month, depending on how many locations you target, how many impressions you need, and whether you add video, ZTV, or CTV.
CPMs vary by market and targeting type, but most campaigns fall into a predictable range based on inventory, format, and how tight the targeting is. Display is usually the most cost-efficient, while premium video and CTV tend to run higher CPMs.
In many cases, $1,000/month can support a limited set of locations in a single market. The real limiter is not the number of fences; it’s whether the combined locations generate enough device volume to build a usable audience without spreading delivery too thin.
It depends on your goal. Google Ads can be great for capturing existing search demand, but geofencing can be more efficient for creating demand by reaching people based on real-world behavior, especially in competitor conquesting and local awareness.
Most campaigns can launch in 48 to 72 hours once target locations are confirmed and creative is approved.
The biggest cost drivers are impression goals, audience size, audience density (urban vs rural), number of locations, and ad formats. Adding video, ZTV, or CTV typically increases cost but can improve attention and recall.
Standard geofencing builds an audience from visits to physical locations. Addressable geofencing uses a matched household list, which is more controlled but often costs more because delivery is limited to matched records and a tighter audience pool.
Yes. CTV adds premium, full-screen streaming TV placements, which typically increase CPM and budget requirements. Many advertisers pair CTV with display retargeting to reinforce the message and drive action.
A 30-day flight is a common starting point because it allows time to build the audience, optimize delivery, and generate enough repetition to influence behavior. Shorter flights are usually best for event-based campaigns.
Frequency caps prevent overserving the same people. The right cap depends on audience size and goals, but the general rule is consistent exposure without ad fatigue, especially when audiences are smaller.
With GetGeofencing, there are no set-up fees. The geofencing proposal you receive covers everything. There are no hidden fees.
GetGeofencing works month-to-month with no contracts. You will receive an email before your campaign renews for another month. If you would like to opt out, simply reply to the email.
Precision targeting, consistent follow-up, and clear reporting tailored to your business goals.
Capture shoppers based on real-world store visits and convert them digitally.
Reach patients based on real clinic visits.
Reach buyers when intent is highest.
Recruit students through location intent.
Reach buyers visiting dealerships.
Drive foot traffic and repeat visits.