Tag: how does geofencing advertising work

Geofence Ads: Good Design Equals Good Results

Geofence Ads: Good Design Equals Good Results Geofence ads, also known as banner or display ads, are a visual-based form of online paid advertising. You usually see these ads on websites, apps, and social media platforms. Geofence ads are delivered programmatically.  They are placed on websites or apps the targeted [...]

Read More

Geofencing for Events

Geofencing for Events Next time you go to a ballgame or any other event, take a look around. First, notice the sponsorships displaying on banners and scoreboards. Colorful flags with sponsored brands flap in the wind. Scoreboards display huge logos with lights and colors. Big Buy, Bud Lite, Riley’s Auto [...]

Read More

Geofence Marketing: Top 7 Reasons to Do It

Geofence Marketing: Top 7 Reasons to Do It First off, if you are not familiar with geofence marketing, don’t feel alone.  It’s a relatively new technology that started with military applications to identify targets.  The technology has now crossed over into the private sector and is used for geofence marketing [...]

Read More